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The Bruce Company

The Bruce Company
Location:
📍Donna Drive, Middleton, Wisconsin, 53562, US
Hours
monday9:00 AM - 6:00 PM
tuesday9:00 AM - 6:00 PM
wednesday9:00 AM - 6:00 PM
thursday9:00 AM - 6:00 PM
friday9:00 AM - 6:00 PM
saturday9:00 AM - 6:00 PM
sunday11:00 AM - 4:00 PM
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About the Nursery

Full-service Garden Center Nursery. Top products: Native perennials, Blooming houseplants, Trees and shrubs, Patio furniture, Landscape design materials. The Bruce Company, based in the Madison, Wisconsin area, is a prominent, award-winning horticultural business that operates as a full-service garden center and landscape firm. With a legacy spanning several decades, the company serves as a comprehensive resource for residential and commercial customers. Their core horticultural offerings include an extensive selection of native perennials, ornamental trees, shrubs, and blooming houseplants, supported by expert gardening advice and a dedicated blog authored by their staff. Beyond plant retail, they provide professional landscape design and construction services, specializing in backyard transformations, pond and water features, and irrigation systems. They also offer hardscaping essentials, including luxury outdoor furniture and grills. The Bruce Company distinguishes itself by combining retail nursery operations with large-scale landscape maintenance, snow management, and interiorscaping services, making them a primary destination for both amateur gardeners and commercial landscape development projects in their region.
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Customer Reviews(23)

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Daniel Pawlak3 days ago

Bruce company planted trees in our veridian home and the neighbors. Both are extremely crooked from the get go. To fix them they wanted 180 dollars. Looked like they had some kids who had no clue what they were doing planting these things. Ones planted along the street by the city look much better.

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Christy Olson2 weeks ago

Great selection of trees and shrubs. The staff are helpful and friendly.

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Bonnie Frohmader3 weeks ago

This is by far the largest garden center I have been to. Plants are high quality, great selection. You can find anything having to do with the outdoors. They also have a large selection of house plants and orchids. They even have a gift shop.

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Bill Jensen4 weeks ago

I found a good selection of outdoor plants

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John HeitzmanEdited a month ago

Buyer Beware: Zero Accountability Once They Have Your Money If you are considering using The Bruce Company, be prepared for great sales pitches but absolute negligence the second the installation crew leaves your driveway. We closed on our brand-new home in September 2025, and the arborvitae they planted was already completely dead the day we took possession (as you can see in image). It wasn't shocked; it was a crispy, dead stick. Nearly a year later, I am still staring at this eyesore because our account manager, James Wagner, completely checked out. He has been dismissive, entirely non-responsive, and has ghosted a patient customer trying to get a simple warranty replacement. The lack of quality control didn't stop there. Their team installed our grass irrigation system but completely forgot to turn on the main water supply valve, leaving a brand-new system totally useless. We had to diagnose and fix their oversight ourselves, and when we brought it to their attention, they offered zero compensation or care. A company’s true colors show in how they handle mistakes. Leaving a client with dead landscaping and an inoperable water system for a year while your account manager ducks calls is pathetic service. Potential buyers should look elsewhere if they value communication and getting what they actually paid for.

Questions & Answers(20)

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