Pretty Wild

Native Wisconsin Plant Nursery. Top products: Native plant plugs, Straight-species perennials, Rain garden plants, Shade-tolerant native flora. Pretty Wild is a Milwaukee-based, specialized nursery dedicated exclusively to the cultivation of straight-species plants native to southern Wisconsin. The business distinguishes itself through a rigorous commitment to ecological integrity, sourcing seeds specifically from the Midwest and operating under strictly sustainable practices. Their production methods are entirely peat-free and avoid the use of synthetic fertilizers, herbicides, and pesticides. Pretty Wild serves both residential gardeners and conservation-focused customers, offering curated collections categorized by environmental function, such as rain garden management, pollinator support, and shade-tolerant keystone species. By focusing on deep-rooted native flora that support local wildlife and insect populations, the nursery acts as a resource for those looking to restore native ecosystems within urban and suburban landscapes. Their operations are currently structured around an online ordering system with a dedicated pick-up point in the Riverwest neighborhood of Milwaukee.